amy gish
AMY GISH

Services

Strategic marketing services designed to bring clarity, efficiency, and results to your organization.

Fractional CMO / VP of Marketing

Drive alignment and performance across teams, partners, and priorities. Ideal for companies in transition or scaling mode.

  • Executive-level marketing leadership without full-time headcount
  • Strategic planning and execution oversight
  • Team development and agency management
  • Marketing operations and process optimization
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Marketing Performance Audits

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Get an expert review of your media, MarTech, and reporting systems with a clear action plan for optimization.

  • Comprehensive analysis of current marketing performance
  • Technology stack evaluation and recommendations
  • Channel efficiency and ROI assessment
  • Detailed action plan with prioritized improvements
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Marketing Analytics Systems

Build KPI frameworks and dashboards that elevate decision-making across your org—from execs to channel leads.

  • Custom KPI framework development
  • Dashboard design and implementation
  • Data integration and automation
  • Team training and adoption support
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Campaign + Creative Performance Reviews

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Bring strategic oversight to creative testing, platform performance, and spend pacing. Ideal for brands managing external agencies.

  • Creative effectiveness evaluation
  • Campaign performance optimization
  • Budget allocation and spend efficiency
  • Agency deliverable assessment
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OKR + Ops Strategy for Marketing Orgs

Design team OKRs, cadence calendars, and accountability systems to scale efficiently.

  • OKR framework development and implementation
  • Marketing operations process design
  • Team structure and workflow optimization
  • Meeting cadence and accountability systems
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Let's work together

Ready to transform your marketing performance? Let's discuss how I can help your team achieve clarity, efficiency, and results.

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